LOCAL develops projects in cities across the country with the right conditions for this new asset class to thrive. Collaborating with a team of award-winning scientists at EMSI, a leader in location economics, LOCAL built a proprietary ranking model that identifies key existing and emerging markets. Leveraging data on 11 core indicators—centered on population growth, employment in high-value industries, and strong multifamily fundamentals—LOCAL builds housing where young professionals need it most.